Head of Brand, Creative & Content

Job title:

Head of Brand, Creative & Content

Company

Sephora

Job description

At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the ExtraOrdinary in each of us.We are united by a common goal – to reimagine the future of beauty.The OpportunityAt Sephora, we’re more than a beauty retailer—we’re a love brand that resonates with our community on a deep, personal level. As the Head of Brand, Creative & Content for Sephora UK, you’ll be at the helm of our brand storytelling, leading the creation of content that captivates and connects. In this pivotal role, you’ll develop and execute brand-building strategies that reflect Sephora’s premium positioning, engaging our audience with a distinctly UK voice. You’ll infuse a local flavour into our visual and content, ensuring that our message resonates across every channel, from social media to in-person community initiatives.If you’re a passionate storyteller with an innovative spirit and a strong pulse on UK culture, this is your chance to leave a lasting impact on the beauty industry.You will also be responsible for:Brand Engagement and Creative Excellence

• Driving innovative ideas across our events, media, content, and influencer partnerships to deepen Sephora’s presence in the UK market.
• Maintaining Sephora’s premium brand voice, while adding a distinct UK tone that reflects local culture and connects authentically with our audience.

Content Strategy and Storytelling

• Developing and executing compelling brand stories that convey Sephora’s values and unique product benefits to strengthen our relationship with the UK audience.
• Collaborating with the wider marketing team to add a Content and Brand layer to trading animations, events, and campaigns.

Visual and Content Leadership

• Overseeing the creation and distribution of visual and content, ensuring alignment with central guidelines while adding a local touch for relevancy.
• Establishing and maintaining a distinctive tone of voice that resonates with the UK market, ensuring consistency across written communication on social media, blog articles, product descriptions, and more.
• Curating captivating photos and videos that showcase our products and stories, working closely with internal and external teams to bring Sephora’s visual identity to life.

Social Media and Community Engagement

• Overseeing social media channels, leading content planning, scheduling, and community management to build and nurture Sephora’s UK audience.
• Collaborating with PR and Influence teams to foster meaningful connections with local communities, creating partnerships and amplifying brand presence through events and collaborations.
• Sustaining Sephora’s D&I commitments by driving meaningful connections with diverse communities, strengthening brand loyalty, and encouraging user-generated content.

What You’ll BringWe’re looking for a creative visionary with a strong background in brand strategy, content, and community management. Your deep understanding of the UK market, coupled with your ability to lead a creative team, will be crucial in inspiring innovative content and driving brand engagement.Our Ideal Candidate Will Also Possess:

• A Bachelor’s degree in marketing, communications, journalism, or a related field (advanced degree preferred).
• Strong creativity and a passion for beauty and social media.
• Proven experience in brand strategy development, content creation, and community management.
• Excellent written and verbal communication skills, with the ability to craft compelling content and convey brand messaging effectively.
• Proficiency in social media management, content strategy development, and crisis management.
• Strong leadership and team management abilities, with a talent for mentoring and inspiring a creative team.

If you’re ready to shape Sephora UK’s brand narrative and build meaningful connections with our community, we’d love to see what you bring to the table!While at Sephora, you’ll enjoy…The people. You will be surrounded by some of the most talented leaders and teams – people you can be proud to work with.The learning. We invest in training and developing our teams, and you will continue evolving and building your skills through personalized career plans.The culture. As a leading beauty retailer within the LVMH family, our reach is broad, and our impact is global. It is in our DNA to innovate and, at Sephora, all 40,000 passionate team members across 35 markets and 3,000 stores, are united by a common goal – to reimagine the future of beauty.You can unleash your creativity, because we’ve got disruptive spirit. You can learn and evolve, because we empower you to be your best. You can be yourself, because you are what sets us apart. This, is the future of beauty. Reimagine your future, at Sephora.Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.

Expected salary

Location

London

Job date

Sat, 23 Nov 2024 23:53:12 GMT

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