Digital Marketing Manager

Job title:

Digital Marketing Manager

Company

Physitrack

Job description

Digital Marketing ManagerHours: 40 hours per week over 5 daysReports to: Group Head of MarketingSalary: €5,000 per monthContract: We are seeking a contractor onlyLocation: Remote (UK / EU), with team meetups in Manchester, UK.Start date: Negotiable but ideally May 2025A Bit About UsWe’re Physitrack Group PLC, a global digital health and wellbeing company on a Mission to elevate the World’s Wellbeing. We’re on the hunt for a brilliant Digital Marketing Manager to join our team.Physitrack is a Publicly Listed Company that focuses on making life better for people through physiotherapy and wellbeing software. We’re one Physitrack team that works on two incredible products – and . You’ll work across both, supporting group-wide marketing efforts to ensure our message is clear, our campaigns hit the mark, and our impact continues to grow.We’re big on hustle, curiosity, and continuous learning. We’re not about reinventing the wheel – we’re about tweaking it to make it even better. If you’re someone who loves digging into a good book, listening to inspiring podcasts, or constantly finding ways to level up your skills and your marketing, you’ll fit right in.This is a fully remote role and we’re open to applications from anyone based in the UK/EU – however we do like to meet up in person and most of our marketing team hangs out (virtually and in person) in Manchester, UKWhat You’ll Be DoingHere’s a snapshot of what your day-to-day might look like:

• Leading and managing marketing projects from start to finish, ensuring success and timely completion.
• Writing SEO focused copy and managing lead magnets to attract and nurture our audience with organic lead gen.
• Setting up and managing Google PPC and social media ad campaigns.
• Building our email marketing and CRM strategies.
• Managing and supporting a small but mighty team.
• Setting up and managing social media campaigns, keeping our channels buzzing with activity.
• Analysing and reporting on marketing performance, delivering actionable insights to the team.
• Updating website content using Webflow to keep things fresh and engaging.
• Overall strategic planning and implementation of marketing improvements and efforts

“For this role I’m really looking for somebody who has that overall strategic level of thinking. Somebody who can take one small part of something like a lead magnet on a blog post and figure out how it fits into 20 other areas of our strategies so that we can really make the most of what we are doing. This role is very technical as well so having a strong interest in tech and tools for me as a must. It’s also important for me that you are a relaxed person who doesn’t take themselves too seriously. The marketing team is quite relaxed albeit very high performing.” Michael Day, Global head of MarketingThe Tools We LoveWe’re tech-savvy, so we’d love it if you’re comfortable with these tools:WebflowActiveCampaignFullstoryMakeOutsetaHubSpotMatomoGoogle SuiteOptibaseGA4SEMrushNotionBonus Points

• You can have the skills to develop and support the build of our Webflow marketing website
• You have video filming and editing skills to help us grow our video content
• You have experience in the health and wellbeing sectors

What You Can ExpectWe know starting a new job can be daunting, so here’s what your first year will look like:

Month 1:

• Get to grips with our strategy, processes, and people.
• Shadow team members to understand how we work.
• Start to play with some of our tech, see how we use it, and new tools on the horizon.

Month 3:

• Take ownership of some of our projects.
• Deeper collabs with other departments
• Begin to propose ideas of tweaks to optimise our efforts

Month 6:

• Deepen your suggestions for improvements and new ideas for our marketing strategy.
• Share your expertise by training others or refining team processes.
• Take ownership of several tools so you become the go to person for that tool.

Month 12:

• Be the go-to person for all things digital marketing.
• Drive group-wide marketing strategies with confidence.
• Reflect on the amazing results you’ve delivered and celebrate your wins!

About youWe’re looking for someone who:

• Has solid experience in digital marketing, including managing campaigns, writing copy, and handling analytics. This isn’t your first rodeo.
• Is confident working across multiple projects and knows how to prioritise like a pro.
• Is happy dealing with ambiguity. We’re a scale up, so things change often and that’s ok.
• Can bring creative ideas to the table while keeping data and insights at the heart of decisions. Data first, then Canva.
• Is a natural communicator who’s comfortable collaborating with different teams and stakeholders.
• Has a growth mindset and loves learning – you’re always looking for ways to improve and stay ahead.
• Is tech-savvy and comfortable using tools like Webflow, ActiveCampaign, and Google Analytics (bonus points if you’ve used our full list of tools!).
• Thrives in a fast-paced, remote-working environment and is great at managing your own schedule.
• Ask for forgiveness rather than permission. The marketing team makes waves, and it gets results!

Perks of the Job

• Salary: Around €60,000 per year.
• Fully remote work
• Holidays: 20 days of paid holiday + UK bank holidays + all bank holidays in your region.
• Wellbeing: Free, unlimited access to our Champion Health app, plus an EAP programme for UK employees.
• Upto €3k Tech allowance: Because who doesn’t love great gadgets?
• Learning & development: Regular training and upskilling opportunities.

Our Hiring Process * Submit your CV – we’ll take a look and get back to you quickly.

• Screening call with our Head of Marketing to get to know you better.
• A small technical task (don’t worry, it’s nothing too scary!) which we’ll review together on a second call.
• If all goes well, we’ll make you an offer and welcome you to the team!

Ready to Apply?If you’re excited about this role and think you’d be a great fit, we’d love to hear from you. Let’s make something amazing together!Physitrack Group puts digital tools in the hands of healthcare professionals and employers to enhance the wellbeing of their patients and employees.

Expected salary

€5000 per month

Location

London

Job date

Thu, 30 Jan 2025 08:42:56 GMT

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