Data Scientist III, Marketing Analytics

Job title:

Data Scientist III, Marketing Analytics

Company

Expedia

Job description

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.Why Join Us?To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a global hybrid work setup (with some pretty cool offices), and career development resources, all to fuel our employees’ passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us.Data Scientist III, Marketing AnalyticsAre you passionate about using data to drive decision-making? Do you have experience in marketing analytics and are interested in helping us solve challenging problems in close partnership with some of the brightest marketers in the world? We’d like to hear from you!At Expedia Group (EG) Analytics, we are looking for a curious and hard-working individual with a strong analytical background and demonstrated expertise in stakeholder management. The role will support business stakeholders in leveraging marketing measurement techniques to make optimal capital allocation decisions across all Expedia Group brands.If you are comfortable in tackling sophisticated analytical problems in partnership with business stakeholders, you are resilient and strive to make a difference, and are seeking a stimulating role within a fast-paced and fun business, then this is the job for you!What you’ll do:You will be working on a variety of projects in the realm of marketing measurement:

  • You will measure the effectiveness of marketing, and you will be responsible for ensuring methods and analyses are understood and trusted by business stakeholders and that insights can be actioned upon
  • Clearly and confidently articulate methodologies, decision-making rationale, and results to technical and non-technical partners
  • Create a feedback loop with marketing teams, using insights to inform future campaign planning and spend optimization
  • Apply your knowledge with SQL, Python, R, or any other major ML programming language, picking analytically valid approaches appropriate in terms of level of effort and favoring iterative delivery that tackles the objective, not the ask
  • You will partner with other highly skilled analysts and Data Scientists across EG and colleagues across Capital Allocation, Finance, and Product. You will also collaborate with specialists at our top marketing partners, such as Google and Facebook, to improve methodologies and tools for measuring the effectiveness of our investments with them

Who you are:

  • 5+ years’ experience in a role focused on analytics, data science, or similar field
  • Demonstrated experience in establishing and independently managing relationships with multiple stakeholder groups
  • Excellent project and partner management skills: demonstrated ability to lead more projects simultaneously and timely
  • Ability to communicate sophisticated concepts concisely and clearly
  • Strong SQL skills, proficiency and experience in coding with R or Python
  • Demonstrate a solid understanding of online marketing and the application of statistical techniques to measure returns of investment
  • Excellent analytical problem-solving skills and a can-do attitude
  • Experience with Lifetime Value modeling and/or Brand analytics is considered an advantage

The total cash range for this position in Seattle is $137,500 to $192,500. Employees in this role have the potential to increase their pay up to $220,000, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.The total cash range for this position in Austin is $137,500 to $192,500. Employees in this role have the potential to increase their pay up to $220,000, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role.Accommodation requestsIf you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the .We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.Expedia Group’s family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is .Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

Expected salary

Location

London

Job date

Sat, 12 Oct 2024 07:33:28 GMT

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